The evolution of social media and its impact on society

Evolution of Social Media




 


Social media has been grows rapidly in recent year and transform the way we communicate, consume media, conduct business, and participate in democracy. Social media has many positive impacts, like democratizing communication and encourages the global communities, it has also some negative impacts, such as spreading fakes news, affecting mental health, and privacy concerns. So now we will focus on some the key ways that social media has impacted society :


Democratizing Communication 

Social media has provide everyone a platform to share his/her thoughts and opinions with the whole world, and also enables the ability to raise voice in an organized way for an important issues.

Social media break down the geographical hurdles and provide the facility to connect globally.


Spread of Misinformation 

Social media algorithms gives priority to the sensational and the content which polarize people, which lead to the spread of the fake news and fake information.

This has also gives the contribution in breaking the trust in the traditional news sources and it encourages the rise of conspiracy theories.


Negative Impact on Metal Health 

Using social media feeling of loneliness, anxiety, and depression in increasing day by day.

Social media can be addictive, leading to impulsive checking of notifications and constant validation.


Impact on Media and Commerce

Nowadays, Social media platforms are becoming very essential for marketing and advertising tools for business and also it provides much more help to connect with the more and more customers and promote products.

The rise of e-Commerce has been evolved rapidly using social media, like selling products directly through these platforms.


Impacts on Politics and Democracy

Social media platforms are very important for political campaigns, this also helps to increase in reach and capture more and more audience to collect supporters.

The use of social media in politics in also affecting the polarisation of public, with algorithm promoting content that forces to belief on something in which you wanted to.


Addressing the challenge

To reduce the negative effects of social media, media literacy and critical skills can be taught so that people can understand about the polarisation of social media.

Regulating social media platforms can hold them accountable for content and impact. Ultimately, it is up to us to take control of social media for positive changes and remove negative things.


Conclusion

Social media has changes the all the way we commute with people, doing business and participate in democracy. On the other hand there are the serious challenges associated with social media like, spreading misinformation and negative impacts in metal health, but there are the possibility of positive change. Social media break the geographical barrier means wherever you are you can raise your voice and take the attention for that it also democratise the communication by which we all can have right to given his/her opinion on anything you like or not. It also connects people which is the biggest change we have. See all the things we have there is always their good or bad but at the end it totally depend on you how you will use this. So, make these things impactful use as resource.  

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